Sunday, 1 May 2011

How to LAF? - Look, Apply & get Feedback for a Sales Job


Be honest with yourself – would you employ you?

It is a brutal question that no doubt will have a biased question, but it may deliver some harsh truths.

Adopt an outsider’s view and look at your performance in a work or interview setting to identify areas for improvement. Did you miss out a job because of your interview technique? Were you pipped at the post for an internal promotion by a colleague? Reflect on the past year and what you can learn from it.

Don’t view job searching as a chore

Looking for a job can be a job in itself. In some cases, it can be tiring, frustrating activity, especially if you fall out of routine.

Don’t fall into the trap of sending your CV to ten companies without reading the job description, then complaining that you have had no response. Get back into the habit of reading the requirements and tailoring your CV to the employer’s needs. This will speak volumes and will make it easier from them.


Give your CV a spring clean

Out with the old and in with the new. Everyone knows that crafting a winning cv is an art – but who said you can’t be creative with it?

Move away from the standard two-page format, and make sure your portfolio of projects is up-to-date. But be careful, it is still a selling tool and its content and style will reflect on you.

The majority of CVs sent to employers are in email format, so think of ways to ensure it’s not relegated to the deleted items folder. Also, who said email is always the best way to send it? Surely a traditional letter would stand out too?

MOT your skills

Sit down and list your top five skills. Then list an additional five that you feel may need a bit of fine-tuning. These can be anything you would use in a commercial setting, for example communication skills, the ability to use PowerPoint or perhaps your leadership qualities.

After you have compiled your list, rate yourself on a scale of 1-10. Any skill under seven will need some care and attention, but this will provide insight into what you need to do to raise your game.


Ask for feedback

If you have attended an interview this past year, did you find out exactly why you weren’t successful? Don’t settle for a generic answer such as ‘there was someone more qualified’: dig a little deeper and find the root cause.

You may find that in fact your skill set needs improving, or perhaps the interviewer did not ask you the right question and asks you to come back in. Either way, without this feedback – how can you grow?

Pursue that idea

Whether you are an aspiring entrepreneur or seeking a challenge in a new industry, make 2011 the year to go after what you really want.

The austerity cuts may make it a little harder to pursue your business idea, but some of the most successful businesses were born in a recession.


Whether you live to work or work to live make sure 2011 is your year to shine. Throw out the excuses, set yourself achievable, realistic goals and take control of your career.

Writing a good CV for a Sales Job

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